Phylosophy

Company Culture

Company Culture

01

Enterprise mission

make denim more popular

02

Enterprise vision

to become a global trusted brand of denim fabrics

03

Business philosophy

customer-centred and market-oriented

04

Social Responsibility

Integrate the enterprise operation into the process of building a harmonious society

05

Enterprise spirit

hard work, pioneering and enterprising, deep thinking, and believe in the future

06

Core values

Sincerity, Innovation, Openness, Steadiness, Co-operation and Performance